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Businesses are using social media managers

Social media has become a vital marketing tool for all businesses of any size.  The sheer workload of tasks that [...]

Harnessing the power of social media through employees

Recently I was interviewed by the lovely Mireille Ryan, CEO of the Social Media Marketing Institute about social media in [...]

Social branding – developing your voice

Recently, I watched an interview on YouTube with Sheryl Sandberg – Facebook’s COO. Not only did she talk about her [...]

Learn to enjoy pushing boundaries

It is six months since I launched my book The Business of Being Social: How to harness the untapped power [...]

Using social media to influence

Over the past decade, businesses have progressively turned to social media for marketing and communication. And so have celebrities, campaigners [...]

Number one thing every business needs to do on social media

Protecting your business is fundamental. And one of the biggest mistakes businesses make on social media is that they fail [...]

Positioning yourself with an individual social brand

Social media has many advantages and one of them is building an individual professional brand. Standing out in your career [...]

Attracting employees with social media

Recently, I spoke at a conference about using social media for attracting and retaining employees. I challenged the audience to [...]

5 social media mistakes that could sink your career

“We have complete control over what we say and do on social media.” This is one of my most repeated [...]

5 ways to bullet-proof your business from social media dangers

“Thinking is the hardest work there is, which is probably the reason so few engage in it” – Henry Ford [...]

The importance of having a support team

Last week I launched my book – The Business of Being Social: how to harness the untapped potential of social [...]

4 ways to strengthen your social media profiles

It is surprising that social media profiles don’t get as much attention as they should considering the amount of time [...]

Building relationships on social media

Effective relationship building is one of the most crucial ingredients in business success. The importance of relationship building using social [...]

3 things to know about social collaboration

Business is full of popular buzzwords, some of which are annoying. Social collaboration is not one of them, although some [...]

9 ways business can manage social media risks

2016 has again seen its share of social media blunders. Instead of getting better at managing social media, it seems [...]