With the arrival of the Internet and other digital technologies our world and lives are becoming increasingly digitised. We constantly use the online space both personally and professionally leaving a digital footprint which remains when we die. Considering our digital assets in the scheme of our life is something we really didn’t need to think […]
As social media becomes more important to both our personal and professional lives it is becoming more challenging to separate what were once very distinct aspect of our lives – work and home. Social media connects us instantly to many networks and individuals. The question now being asked is whether the two should be separate, […]
Is social media shifting the relationship between the employer and employee? It is an interesting question and one which hasn’t been explored in great detail. More focus has been on using the platforms as opposed to considering its influence. Technology has in many ways altered the workplace in terms of working from home, accessing email […]
It is a common question asked time and time again. Is social media the latest fad or is it here to stay? Statistics show in Australia that social media is well utilised. Facebook has over 13M users; YouTube 12.6M unique Australian visitors; LinkedIn over 3.6M with Twitter having 2.5M active Australian users. This doesn’t take […]
Does your Business have a Social Media Risk Management Plan?
Social media affects your business in so many ways. Information spreads at lightning speed to a vast network of people. With this comes an increase in the opportunity for negative content to be spread online with a distinctive lack of control over the material. The amount of social media PR disasters shows that most of […]
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