“We have complete control over what we say and do on social media.” This is one of my most repeated phrases that I use when giving presentations on social branding, managing your reputation and the impact of social media on careers. Whether you are transitioning from study into the workplace or looking for a promotion, […]
It is surprising that social media profiles don’t get as much attention as they should considering the amount of time people spend on their social network sites. If you want to increase your brand’s visibility, both personal and business, then having a strong profile is crucial. A profile that ranks highly in searches is important […]
Social media has many advantages and one of them is to build your professional brand. Social branding, as I like to call it, is the recognition you as an individual develop through social media. Branding has always been important. People don’t buy a product or service, they buy the brand because of what they believe […]
This article was originally published in Social Biz Magazine. The use of social media in the workplace is rapidly transforming how we go about business. In this day and age of social media, many organisations encourage their employees to set up social media accounts with personal elements built in. Particularly for those employees who work […]
As social media becomes more important to both our personal and professional lives it is becoming more challenging to separate what were once very distinct aspect of our lives – work and home. Social media connects us instantly to many networks and individuals. The question now being asked is whether the two should be separate, […]
In this day and age of social media, many organisations encourage their employees to set up social media accounts with personal elements built in. Particularly for those employees who work in recruiting, marketing or PR, this can be part of their job to build up a presence on Twitter or Facebook and develop their LinkedIn […]
It is surprising that social media profiles don’t get as much attention as they should considering the amount of time people spend on their social network sites. If you want to increase your brand’s visibility, both personal and business, then having a strong profile is essential. A profile that ranks highly in searches is important […]
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