“We have complete control over what we say and do on social media.” This is one of my most repeated phrases that I use when giving presentations on social branding, managing your reputation and the impact of social media on careers. Whether you are transitioning from study into the workplace or looking for a promotion, […]
Many things can and do go wrong for business on social media. The risks extend beyond reputational damage and a few disgruntled customers on Facebook. Most businesses though are unprepared with the complexities of social media. As it can impact organisations through both internal and external sources there is no one fits all approach to […]
As a business, you only get one chance to make a good impression on social media. That means avoiding the pitfalls that some businesses make by treating social media as a traditional one-way communication platform. Avoid the following 4 things to build better social media engagement. You don’t need to be on every single platform […]
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