Effective relationship building is one of the most crucial ingredients in business success. The importance of relationship building using social media is often undervalued. The marketing and selling of a product or service takes center stage. However, because it is online doesn’t mean you aren’t interacting. And just as face-to-face networking is relationship building so […]
Social media continues to be the latest ‘buzz’ word as more and more businesses get on board. With a lack of understanding still a key issue, many businesses still consider social media to be a ‘one fits all’ approach. When auditing client’s social media one of the most common comments I get is “so and […]
This article was originally published in Social Biz Magazine. Social media is shifting the communication game. Organisations large or small are starting to understand the value social media brings to communication with clients, stakeholders and employees. How organisations utilise social media channels largely depends on how it is perceived internally. One of the biggest obstacles […]
On almost every level people are talking about social media. Business has jumped on board harnessing it as a marketing or branding tool, to increase sales or expand their customer base. Although there is nothing unusual with this, it takes more than ‘likes’, ‘followers’ or ‘views’ to be successful on social media. To begin with, […]
Connect
Connect with us on the following social media platforms.